Barry Benjamin

Kilpatrick Townsend

Barry M. Benjamin chairs Kilpatrick Townsend’s Advertising and Marketing group and is the managing partner of the firm’s New York office. He assists clients as a trusted advisor when disputes arise, often in the areas of false advertising, trademark, unfair competition, trade dress, and copyright. Mr. Benjamin has extensive experience representing companies in court, in competitor challenges and investigations through the self-regulatory advertising industry process (NAD, CARU), and in responding to and defending governmental and regulatory (FTC, State AG) inquiries and investigations. Mr. Benjamin regularly advises clients small and large, from multinational corporations to start-up ventures, across numerous industries including retail, fashion, gaming, telecommunications, cosmetics, food and beverage, consumer products, and technology. He regularly drafts and negotiates advertising, privacy, technology, and commercial contracts, and assists clients with claim substantiation, consumer research, and product testing, with managing risks in social media engagement, and with the conduct of due diligence in transactions.